THE REPLAY AND SO MUCH MORE IS NOW AVAILABLE!!
SALON HOLIDAY SEASON PLANNING,
Online Event
How to plan, present and execute your product and treatment holiday offerings in order to capitalise on the holiday season and keep those sales coming through the January lull.
How to plan, present and execute your product and treatment holiday offerings in order to capitalise on the holiday season and keep those sales coming through the January lull.
Both you and I know that the treatments and products available at salons make fantastic Christmas gifts. The problem is getting the word out and getting noticed over all the other noise of the season.
How can independent salons compete with the great big abyss of online shopping? People these days have so many choices, and they are not just choosing between competitor salons; they are simply looking for a great gift. That means your competition is literally any business selling a gift of any kind. That’s an awfully tall hurdle to overcome.
The holiday season is no longer what it used to be for salons
It’s sparse and sporadic. Often salons see limited traffic early on, only to get a hectic rush in the final weeks of December. Although this rush seems good at the time, on the surface, it usually means lots of staff errors, clients turned away and not nearly as much profit as it feels like there should be for all the stress.
The only way to successfully navigate the holiday season AND see healthy revenue is to plan ahead and execute your strategies effectively.
If you’re not ready to go, with a plan and a goal, it will be a struggle all the way through February.
That’s why I created the CREAM Holiday Wrap Session. In this two-hour event, I will go through everything you need to know in order to package and present your holiday offerings so clients buy consistently throughout the month and income stays steady right through January.
Here's all that's included in the training:
(1) The original 'live' training covered....â
- Targetting â
- Extended hours and preparing your rosterâ
- Retail offeringsâ
- Gift Voucher strategiesâ
- Appointment choreographyâ
(2) I couldn't cover it all in the live training so an additional training was recordedâ
- Marketing and promotingâ
- Team meetings and briefingsâ
- The lull in Januaryâ
(3) PLUS, you'll get the post training Q+A session I held (priceless).
â
(4) With a suggestion from the Q+A, I created an additional training on how to create a Google Form (great tool you can use and adapt to so much)â
â (5) BONUS - I added at absolutely no extra charge, a special training on a brilliant January strategy that has had salons' January booked out by December 31st!â
â (6) SUPER DOOPER BONUS - How to Target Your December Productivity training. I sell this normally at $199. It's a comprehensive training including templates that will blow your mind!!â
