Not Your Average

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Don’t you just hate it when you click on a tantalizing blog headline and the content inside just doesn’t measure up? You were on the brink of your seat ready for answers and then you find nothing but a whole lot of filler content that could’ve been written by your eccentric cousin, Bertha. Well, you’ll never have to worry about those sorts of tactics here. I pack my posts with readable, usable content that actually makes your life better. My headlines are a promise of what’s to come, so when you commit to that click, you’ll be rewarded with strategies and tips you can apply straight away. If that sounds good, go on with your bad self....click on a blog now.

Not Your Average

Blog

Long-Term Value Analysis of Discounted Gift Vouchers Strategy

ASSESSING THE LONG-TERM VALUE OF DISCOUNTED GIFT VOUCHER PROMOTIONS business profitability promotions

A business owner recently asked me what I thought of gift voucher promotions like, ‘Upvalue Your GVs by 25%’ for special occasions like Christmas, Valentine’s...

WHAT DOES CHRISTMAS AND THE MARKETING RULE OF 7 HAVE TO DO WITH EACH OTHER marketing promotions

Do you know what the Marketing Rule of 7 is? It’s in fact a really important rule for EVERYTHING YOU DO, not just Christmas, BUT ESPECIALLY Christmas.

The ...

6 CASH-FLOW-FLOWING IDEAS FOR BLACK FRIDAY/CYBER MONDAY business promotions

Black Friday has always been the biggest shopping day in the US but did you know that in Australia, Black Friday is now competing with Boxing Day as our biggest shopping event?

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USING A RISE IN TREATMENT PRICES TO GENERATE MORE REVENUE business promotions

Now I shouldn’t have to remind you that your treatment prices need to increase once a year. Everything else in your business does; the cost of the products you sell and in...

When Offers are Just WRONG! business for therapists promotions

I’ve been coaching the beauty industry for over fifteen years. And in that time, I have deliberately taken the focus away from marketing and placed more on helping salon...

Reasons Why Your Holiday Season Plan Needs to Begin on Black Friday business covid-19 promotions

It seems that every year, your holiday season revenue is affected more and more. More salons are reporting dropping December revenue figures and more salons are reporting a...

Not Your Average

Blog

Not Your Average

Blog

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